Product 10
The Branded Transformation Dashboard
A nine-question quiz plus the prospect's URL produces a personalised AI-transformation report wearing the buyer's brand. Their colours, their context.
The team that delivers it
What it is
A nine-question quiz, the prospect's URL, and out the other side comes a personalised AI-transformation report wearing the buyer's brand. Fetches their site, applies their colours, generates the report against their context.
Built for
MBA's lead-magnet front door, designed to convert a curious prospect into a qualified one with an artefact they'll forward to their team.
Who else could use it
Consultancies wanting a credentialed lead magnet. B2B SaaS that need a value-prove artefact pre-call. Partners of MBA white-labelling the dashboard to their own buyers. Agencies that currently deliver this kind of audit by hand.
What they get
The dashboard generator configured to their brand and question set, hosted under their domain, with their leads in their CRM.
Maturity
Customer 1 (MBA) shipped. Reconfiguration per partner is a half-day to one-day engagement.
Pricing posture
Setup fee plus per-report SaaS. Or annual licence for partners running their own deployments.
Lives at
build-log.ts: Apr 'The branded transformation dashboard'. Brain context: business-context.md.
What we'll be writing about it
- origin
Why we stopped writing audit reports by hand
The repeatable shape of a pre-call audit, and what the dashboard automates that consultants used to charge for.
For: Consultancies pre-qualifying prospects with branded audits
- mechanism
Nine questions plus a URL: how a personalised audit assembles itself
What the dashboard fetches, what it generates, and how the branding gets applied to a stranger's site.
For: Agency owners building productised lead magnets
- transformation
The pre-call artefact that does the persuading for you
Why a branded audit-in-an-hour reframes a sales conversation from 'why you' to 'when can we start'.
For: B2B SaaS and consultancy sales teams